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Persona preparedness: A survey instrument for measuring the organizational readiness for deploying personas
Year
2024
Publication Type
Scientific journal paper
Author(s)
Joni Salminen
Nielsen, L.
Bahloul, M.
Jørgensen, R. G.
João Miguel da Costa Sobreiro Marques dos Santos
Jisun Jung
Bernard J. Jansen
Published in
Springer
Ciência-IUL Link
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CIES-Iscte
Sociology Research and Studies Center
Iscte - University Institute of Lisbon
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Telephone: +351 210 464 018
Email: cies@iscte-iul.pt
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